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Winter Business Intensive: Visioning and Resources

Turn a Farm Idea Into a Clear Direction
Winter Business Intensive: Visioning and Resources continues Appalachian RC&D’s 2026-27 Winter Business Intensive Field School on October 20 from 6 to 9 p.m. at the Langston Centre in Johnson City, Tennessee.
The session focuses on helping farmers define where they want their operations to go and evaluate the resources they already have available. A clear vision can give later decisions about markets, infrastructure, finances, and production a common direction rather than leaving each choice disconnected from the others.
Assess the Resources Behind the Vision
Participants can examine factors such as land, labor, equipment, infrastructure, finances, experience, and time. For example, a farm may have strong production potential but limited labor, or access to land without the infrastructure needed for a particular enterprise.
By comparing long-term goals with current resources, farmers can begin identifying gaps before making expensive commitments. The process can also help producers distinguish between opportunities that fit their operations and ideas that may require more capital, labor, or management than they can reasonably provide.
A realistic inventory does not have to limit ambition. Instead, it can show which investments or partnerships may be needed to move the operation deliberately toward its goals.
Connect Personal Goals With Business Decisions
Farm planning also involves the people behind the business. Workload, family responsibilities, income needs, available time, and lifestyle goals can all influence whether a farm plan remains workable over the long term.
This session gives participants a chance to consider those realities alongside the farm’s physical resources. Producers can then use that information as they move into later Winter Business Intensive sessions covering infrastructure, marketing, financial management, and production planning.
Part of an Eight-Session Business Series
Appalachian RC&D designed the Winter Business Intensive for beginning and experienced farmers who want a stronger framework for managing their agricultural businesses. The series combines classroom instruction with practical tools and information from agricultural professionals and experienced producers.
Participants who complete the program can also qualify for Tennessee Agricultural Enhancement Program education credit toward eligible Producer Diversification requirements. Farmers should review the current registration information before attending and confirm any materials or preparation requested for the October 20 session.
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